Neo Media & Marketing is a public relations, corporate communications, media production and event management company. We have established a reputation as experts in the quality delivery of integrated communications services within approved schedules and budget. Our major strength lies in the depth of our professional knowledge and our reputation for delivering excellent professional services, and we will continue to distinguish ourselves by using our skills in a highly competitive business environment.

The major communications challenge today is brand differentiation in a highly fragmented media largely caused by globalisation and digital technology – a new trend affecting the way we live and do business. In achieving the communications and marketing objectives of our clients, it is therefore imperative that we become innovative by deploying strategic communications to explain the benefits and comparative advantage of our clients’ products and/or services over others.

People buy from businesses they can trust. This singular statement unveils the importance of trust in any business relationship. What better way to build and manage trust than by building and managing a credible reputation? Smart organisations invest heavily in ensuring that they have a sterling reputation and are perceived in a credible light.

It is therefore with the aim of supporting our clients to achieve a credible and sterling reputation such as better search engine rankings, increasing customer trust and credibility; boosting revenues and having a professional image that we offer them bespoke services as follows:

 

Media Relations

The objective is to create and promote news for our clients’ brands and events, and at the same time enhance their reputation. It covers the following areas:

  • Organizing press conferences and receptions
  • Developing press releases and placement
  • Media coverage of events
  • Development of media materials and press kits
  • Exploitation of photo opportunities
  • Syndication of press releases and feature stories
  • Media invitations to events
  • Q & A development
  • Media interview briefing
  • Crisis communications
  • Stakeholder management
  • Management of media database
  • Media advisory services

 

Content Development

We rely on our ability to engage our clients’ audiences with storytelling capabilities in words, pictures and video formats as follows:

  • Developing thought leadership articles
  • Copywriting
  • Blogging
  • Viral marketing and virtual events
  • Content creation for social and digital media
  • Video scripting and production
  • Info graphics
  • UX writing
  • Speech writing

 

Event Management

We work with our clients to deliver events based on their specific requirements in the following areas:

  • Annual General Meetings
  • Conferences and Exhibitions
  • Recognition and awards ceremonies
  • Lifestyle and social events
  • Trade shows
  • Sponsorship management
  • Hospitality programmes
  • Team building events
  • Mall marketing and flash mobs
  • Mobile marketing
  • Influencer and loyalty campaigns

 

Media Production

We offer photography and production services for broadcast on different platforms/channels such as radio, television and digital media based on the brief from our clients especially in relation to the events listed above.

 

Media Monitoring

This is our pro-active approach for new management. Is the news positive, neutral or negative? Under this section, we offer media monitoring services as follows:

Newspapers end-to-end scanning (All Pages)

We scan all newspapers daily, all pages and deliver to you on or before 11am daily. These newspapers can also be delivered to you in line with your preferences (from the most important newspaper to the least) each delivered from 8am – 11am.

Selective Scanning
We also scan specified newspaper’s editorials, features, pages and segments. Depending on the clients or business category you work for, we scan specified sections, news, features of the news and deliver to you promptly for further analyses.

Benefits of Scanning Newspapers Services
This will enable you cut cost on newspaper budget and number of  hands monitoring the newspapers. You save cost on newspaper purchases and on number of hands required for monitoring. We also deliver on time to enable you do necessary analyses and service your clients effectively.

Television and Radio Monitoring of Specified Programmes
We monitor news and specified programs in the electronic broadcast media (TV, & Radio). We package the reports and deliver same to the agency timely for further analyses. This service enables prompt response to negative comments and for possible remedial actions.

Online News Monitoring
We monitor the online news and deliver report to agency/client. This is mobile watchdog service for brands and clients. We keep you posted on all happenings on time. We save you the cost of subscription to search engine providers.

Social Media Monitoring
We monitor the social media. The social media remains the new mass media and easily accessible Posts made may be harmful to brands, individual or corporate entities. We carefully monitor the social media for pre-emption and damage control purposes, by alerting subscriber automatically the posts are made. We save you the cost of subscription to search tools.

 

 

Posted in Advertising Agencies, Business Services, Design & Advertising, Digital Marketing Agencies, Event Management Agencies, Experiential Marketing Agencies, Integrated Marketing Communications (IMC), Marketing, Marketing Communications, Media, Media Agencies and Public Relations Agencies

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